Business Issues:
Using Interactive Video to Spur Engagement and Capture Metrics
In the video production business the primary goal is to tell a client's story
Using Interactive Video to Spur Engagement and Capture Metrics
Video is a highly efficient way to communicate with audiences because it is personal, immediate and delivered on demand. Company representatives who are researching products and services online clearly prefer video: A recent Forbes article noted that almost 60% of business professionals said they would watch a video first before reading the text on the same page. But it's important to recognize that not all video messaging strategies are created equal. Read More

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Smartphones News - Facebook, Apple, Qualcomm
Smartphones News - Facebook, Apple, Qualcomm
Android design chief praises Facebook Home, calls it incredibly polished Apple, Samsung's next critical play: Affordable smartphones Qualcomm raises full-year forecast on smartphone demand Read More
Video:
AT&T Allows Home Security Control via Smartphones
AT&T Allows Home Security Control via Smartphones
AT&T is now offering a service called Digital Life that allows its customers to control various parts of their homes with a smartphone or tablet. Read More
Video:
Smartphones Outsell Feature Phones for the First Time
Smartphones Outsell Feature Phones for the First Time
Samsung had the most smartphone shipments of any company, helping tip the overall total toward the higher-end gadgets. Read More
Business Issues:
Social Media Marketing in Times of Tragedy
Social Media Marketing in Times of Tragedy
If you're using social media for marketing, what should you say following a tragedy like the deadly blasts at the Boston Marathon on April 15? The horrific elementary school shootings in Newtown, Conn.? The October storm that took lives and devastated communities across the Northeast? Sometimes, nothing at all. Read More
Business Issues:
Content Insider #278 - Social Chaos
Content Insider #278 - Social Chaos
Social media is a great way for 1:many conversations/sharing. It's a great marketing/service support tool. It's a great way to get into a verbal brawl. Face it, it's fun to watch the drama unfold as long as it isn't you that's being hammered. You know, "she beats her significant other," "I don't beat my significant other." And now you're wondering if there's some truth and who's right, who's wrong. The discussion gets so heated that the opponents forget the whole world is watching/listening. Need a good example just see what happened at the end of a very successful game developer conference. Maybe that's why most publicists/communications/marketing folks only send messages out and if you ask a question...silence. Read More

Probell Films` real horror
Probell Films is known for their indie films, especially in the (B) Horror genre. Although Maureen "Mo" Whelan and crew are already working on t Read More
 
NAB 2013: Cineware
http://www.youtube.com/watch?v=j_DwaeZEJH0 Time for 3D and 2D again. Read More
 
NAB 2013: Digieffects for FinalCutPro and more
If you're looking for some of DE's theme-based plugins all in one package, you've got it.  Phenomena is only $99.  All editors can get Read More
 
NAB 2013: AJA new drivers support Adobe
Are you going to NAB?  If so, you're definitely a video professional.  If you're a video pro, then you definitely know about AJA' Read More
 
NAB 2013: MAXON`s CINEWARE
MAXON , leading developer of professional 3D modeling, painting, animation and rendering solutions, today revealed the first step in its strategic Read More
 

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