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Top Website Development Company, Lounge Lizard, Discusses the importance of having a Website Maintenance Plan

  (July 14, 2017)

NEW YORK, July 14, 2017 /PRNewswire-iReach/ -- Lounge Lizard is globally recognized as one of the top website development companies within the web design and development industry. Lounge Lizard's brandtenders are creative, tech-savvy, and passionate in developing innovative strategies that drive conversion for both startup and established clients of all industries, making them the "best of breed since 1998."

What is the purpose of a website maintenance plan? Is it a business luxury that only some can afford? Or is it a smart business choice because it helps maintain the investment that your business has made in technology? Today the NY based website development company, Lounge Lizard, discusses the importance of having a website maintenance plan.

Benefits of a Maintenance Plan

   Alternative to an IT department Not every business can afford to have their own in-house IT professionals. Even if you do, they do not always have the experience required for website coding and maintenance. While you can hire a company to perform updates and maintenance when issues arise, a regular plan is more structured and organized which can then help prevent issues along with fixing them.

   Better Security It seems like each week there is a new cyber-attack scare. Often these hacks are a result of a security hole in a particular program or patch. To that end you not only want to have current security and software but you should also have experienced professionals updating your site to make sure you don't accidently install something that then leaves the door open for an intrusion. Additionally when breaches do happen, knowing you have a solution already paid for can be an immense relief.

   Better UX The User Experience is often directly related to sales and conversions. Over time the UX is something that needs to be reviewed because while your site might have been perfect when it was launched, over time things change. Things like browser updates, broken links, or new WordPress plugins can affect how people experience your site. Regularly reviewing and correcting any issues or flaws is important to overall success.

   Overall Savings While paying for a monthly program might not seem like a direct savings, it actually can be. Any problem that causes downtime for your website or an interruption of business costs you money. When something breaks it can be a scramble to get it fixed, first in finding someone to do the work and then the time it takes for completion. With a web maintenance program you have people regularly checking your code, reviewing tags, providing browser support and upgrades along with performing proactive website bug fixes. This helps keep your site running like a well-oiled machine, making money consistently, and avoiding prolonged downtime.

Key Aspects of a Plan

A good website maintenance plan should provide the following services at a minimum:

   Sales lead Conversion Improvement

   Website and Server Security Updates

   Website Coding

   Website Maintenance and Support including Browser Upgrades

   Proactive Website Bug Fixing

   Marketing Strategy Consulting

   Creative Design

Lounge Lizard Website Development Company is an award-winning, high-end design boutique specializing in website and mobile app development, UX/UI, branding, and marketing. Lounge Lizard excels in creating the ultimate brand strategy, fully loaded with expertly crafted visuals that work together to increase sales and effectively communicate a client's unique personality.

Media Contact: Scott Darrohn, fishbat, 855-347-4228,

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SOURCE Lounge Lizard

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